A partner wants exclusivity in a territory, vertical, or category. Here's what exclusivity really buys on eac…

Ending a partnership badly costs more than the partnership was worth. A walkthrough of the exit types, what y…

When two businesses share one room, somebody has to pay for the floor. Four ways partners fund a fixed improv…

A joint venture is a shared undertaking two companies own together. Here's how to decide between a contractua…

A partnership proposal that gets a yes leads with the other side's gain, not yours. Here's the exact structur…

A practical guide to structuring partnership deals that survive contact with reality — attribution rules, rev…